X5 Retail Group NV has reached 8,500 store openings in Russia. The latest milestone store is a Perekrestok in Moscow, at 57 Kutuzovsky prospekt.
With net selling space of over 2,000 sq m and 13,000 SKUs on offer, it is fully in line with the new Perekrestok concept launched in summer 2014. The supermarket, featuring the first in-house Bistro in Moscow, has created 72 new jobs. It has 14 checkout lanes for a smooth shopping experience.
To celebrate the opening of the 8,500th store, X5 also opened another 13 Pyaterochkas in Moscow, St. Petersburg, Yekaterinburg, Kazan, Rostov-on-Don, Cheboksary, Yaroslavl, Ryazan, Lipetsk, Novosibirsk, Chelyabinsk, Perm, and Samara.
This makes 14 openings in one day, which equals the number of 'eight-thousanders',]the world's 14 highest mountain peaks that are all over 8,000 metres high.
In addition to X5 Retail Group CEO Igor Shekhterman, the CEOs of the Perekrestok and Pyaterochka retail chains Vladimir Sorokin and Olga Naumova, the opening ceremonies were attended by renowned climbers who have conquered one or several eight-thousanders, including Russian Federation Master of Sports and three-time national champion Viktor Afanasiev in Moscow, Russian Federation Honoured Master of Sports in mountain climbing Sergey Bogomolov in Kazan, and vice-president of the Russian Mountaineering Federation Ivan Dusharin in Rostov-on-Don.
Each of the 14 stores launched this day has received a commemorative plaque with the name of one of the 14 eight-thousanders.
X5 CEO Igor Shekhterman commented: "We were inspired by the climbers, their commitment and readiness to reach new heights. For X5, new heights means new stores being opened throughout the country to grant local communities access to a broad range of high-quality products. X5's multi-format model ensures that the Company keeps evolving and moving upwards, even in the most challenging times."