Byotrol has received formal approval its proprietary 24-hour germ-kill surface sanitiser from the US Environmental Protection Agency. The formulation has been under development at Byotrol for over seven years and the directors believe it offers unique performance characteristics to US consumers and businesses.
Chief executive David Traynor said: "We are very excited to gain this registration. This project is one of 3 core R&D initiatives in the company, so its successful conclusion is a very significant moment for us.
"We are not aware of any product in the US market that can make competing 24-hour germ-kill claims, yet we are very confident that such claims are valued by both consumers and business users in markets that we estimate in retail alone total over US$1bn."