Angling Direct has announced the opening of a new store in Slough and the proposed opening of a new store in Stoke in December.
It said the two openings would bring the total number of stores operated by the company to 19, with others following soon.
Chief executive Darren Bailey said: 'A significant amount of lake and river fishing takes place within the surrounding areas of Slough and Stoke, and these latest stores openings support the company's strategy to roll out new stores to service popular fishing destinations and angling communities.
'As we seek to cater for all anglers across the UK with a new and modern retail offering, we will continue to strategically expand our geographical footprint as well as enhance our online offering in terms of products, experience and education to help drive angling recruitment.'
At 8:00am: (LON:ANG) Angling Direct Plc Ord 1p share price was 0p at 82.5p