Science in Sport, a sports nutrition company, has become Official Sports Nutrition Partner of football club Manchester United.
The agreement runs from January 2018 to end of May 2021 and gives Science in Sport exclusive sports nutrition marketing rights for Europe.
SiS will initially target the two million UK Football participants playing once a week and using sports nutrition.
SiS will provide a dedicated performance nutritionist to the club to advise on nutritional strategies, along with the installation of a Fuel Station within the AON Training Complex, where the players and staff will have access to SiS products on a daily basis.
Nutrition plans will be tailored for each individual squad member and will include a wide range of SiS products, including the company's patented GO Isotonic Energy Gels and newly launched REGO Rapid Recovery Plus to aid recovery after exercise.