Source - SMW
Asos reported retail sales rose 30% to £790.4m and retail gross margins grew 80 basis points for the four month period ending 31 December 2017.  

The retailer said retail sales grew strongly rising 30% to £790.4m on a reported basis for the four month period ending 31 December 2017. This was supported by accelerated performance in the UK as retail sales grew 23% £300.9m in the region despite a challenging market environment. 

Total orders placed rose 30% to £20.2m year on year, while retail gross margin rose 80 basis points on prior year.  
 
The company saw 'encouraging movements across all key customer KPIs,' underscored by 2.6 million active customers additions year on year. 

Chief executive Nick Beighton said: 'I'm pleased to report a strong performance during the period including peak.'

'We acquired 2.6 million active customers year on year and saw encouraging movements across all key customer KPIs.'

'Our customer proposition was further enhanced in the U.K. with the launch of Try Before You Buy and ASOS Instant, our same day delivery proposition.' 




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