12 April 2018
Mirriad renews contract with Star India
Mirriad Advertising plc ("Mirriad"), a video technology company delivering in-video advertising globally, is pleased to announce it has renewed its contract with Star India to provide in-video advertising in India for a further 3 years.
Mirriad contracts are enabling frameworks between Mirriad and its prospective clients.
Mirriad is a video technology company delivering in-video advertising by naturally blending brand advertising into popular entertainment content.
Mirriad creates advertising opportunities within existing video content across multiple shows. Advertisers can reach target audiences in a contextually relevant way without interrupting the viewing experience. The new ad format can be used alone or combined with other media, and is aligned with existing media trading.
Mirriad is headquartered in London, with offices in the leading advertising markets in the world: New York, Mumbai, Shanghai and São Paulo.
Mirriad Advertising plc
Mark Popkiewicz, Chief Executive Officer
David Dorans, Chief Financial Officer
Tel: +44 (0)207 884 2530
Numis Securities Limited
(Nominated Adviser & Broker)
Nick Westlake (Nomad)
Tel: +44 (0) 207 260 1200
Hudson Sandler LLP
(Financial Public Relations)
Daniel de Belder
Tel: +44 (0) 20 7796 4133
This information is provided by RNS