2 December 2021
Digitalbox plc
("Digitalbox" or the "Company")
Trading Update
Digitalbox plc (AIM: DBOX), the mobile-first digital media business, which owns Entertainment Daily, The Daily Mash and The Tab, is pleased to provide the following trading update.
The Company can confirm that it expects revenue and EBITDA for the year ended 31 December 2021 ("FY2021") to be significantly ahead of the most recently upgraded market consensus of £700k EBITDA, with expected revenue of not less than £3.3m.
Trading across the Digitalbox's three brands has been stronger than anticipated in the second half of the year, which represents the Company's biggest trading period. The positive trend in the UK mobile advertising market has continued, contributing to the revenue overperformance, alongside some very strong traffic. Coverage of seasonal TV stalwarts Strictly Come Dancing and I'm A Celebrity drove significant audience on Entertainment Daily alongside The Daily Mash's spin-off show Late Night Mash which debuted on Dave and reporting on Netflix phenomenon Squid Game engaged readers of The Tab.
Digitalbox's strategic focus on creating compelling content optimised for mobile has delivered disproportionate growth in its advertising revenues owing to increased demand for high-quality mobile inventory.
The Company expects to announce its FY2021 Final Audited Results in March 2022.
END
Market abuse regulation: This announcement contains inside information for the purposes of Article 7 of Regulation (EU) No 596/2014 as it forms part of UK domestic law by virtue of the European Union (Withdrawal) Act 2018 ("MAR").
Enquiries:
| Digitalbox | c/o SEC Newgate |
| James Carter, CEO | |
| | |
| Panmure Gordon (Nominated Adviser, Financial Adviser & Joint Broker) | Tel: 020 7886 2500 |
| Alina Vaskina / James Sinclair-Ford (Corporate Advisory) | |
| Rupert Dearden (Corporate Broking) | |
| | |
| Alvarium Capital Partners (Joint Broker) | Tel: 020 7195 1400 |
| Alex Davies / Hugh Kingsmill Moore | |
| | |
| SEC Newgate (Financial PR) | Tel: 020 3757 6880 |
| Robin Tozer / Isabelle Smurfit | digitalbox@secnewgate.co.uk |
About Digitalbox plc
Based in Bath, UK, Digitalbox is a 'pure-play' digital media business with the aim of profitable publishing at scale on mobile platforms.
Digitalbox operates three trading brands, "Entertainment Daily", "The Tab" and "The Daily Mash". Entertainment Daily produces and publishes online UK entertainment news covering TV, showbiz and celebrity news. The Daily Mash produces and publishes satirical news content. The Tab is the UK's biggest youth culture site fuelled by students.
Digitalbox generates revenue from the sale of advertising in and around the content it publishes. The Group's optimisation for mobile enables it to achieve revenues per session significantly ahead of market norms for publishers on mobile.
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