Parsley Box Group plc
("Parsley Box" or the "Company")
Parsley Box, the direct to consumer provider of ready meals focused on the Baby Boomer+ demographic, announces that 4J Studios Limited, a company connected with Chris van der Kuyl, Non-Executive Chairman has purchased 440,000 ordinary shares of 1 penny each in the Company ("Ordinary Shares"), (further details set out below).
Chris van der Kuyl is a director of and shareholder (alongside his connected persons) and exercises significant control over 4J Studios Limited which, following this transaction, holds 2,092,033 Ordinary Shares, representing 4.96% of the Company's issued share capital.
Additionally, Chris van der Kuyl, together with his connected persons, also has a direct holding over 2,346,182 Ordinary Shares, representing 5.56% of the Company's issued share capital.
Chris van der Kuyl, Parsley Box Chairman, says: "I firmly believe in the long term vision and development of the Company and its focus on catering to the needs of the underserved Baby Boomer+ market. Parsley Box has a deep understanding of this demographic which represents the largest and fastest growing segment of the population."
Notification of transactions of persons discharging managerial responsibilities and persons closely associated with them
| 1
| Details of the person discharging managerial responsibilities / person closely associated
| |||||||
| a)
| Name
| 4J Studios Limited | ||||||
| 2
| Reason for the notification
| |||||||
| a)
| Position/status
| Person closely associated with Chris van der Kuyl, Non-Executive Chairman - a company in which he is a director and shareholder (alongside his connected persons) and over which he exercises significant control | ||||||
| b)
| Initial notification /Amendment
| Initial Notification | ||||||
| 3
| Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
| |||||||
| a)
| Name
| Parsley Box Group plc | ||||||
| b)
| LEI
| 21380011BEY3JSQ3AU68 | ||||||
| 4
| Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
| |||||||
| a)
| Description of the financial instrument, type of instrument
Identification code
| Ordinary shares of £0.01 each ("Shares")
GB00BNK9TZ56 | ||||||
| b)
| Nature of the transaction
| Acquisition of shares
| ||||||
| c)
| Price(s) and volume(s)
|
| ||||||
| d)
| Aggregated information
-Aggregated volume
- Price
| N/A single transaction
| ||||||
| e)
| Date of the transaction
| 23 July 2021 | ||||||
| f)
| Place of the transaction
| London Stock Exchange (AIM) | ||||||
| Enquiries: | | |
| Parsley Box Cal Bull-Edwards, Head of Communications and Investor Relations
| Tel: 0131 608 1990 Email: investors@parsleybox.com | |
| finnCap (Nominated Adviser and Broker) Matt Goode / Emily Watts / Charlie Beeson (Corporate Finance)
Instinctif Partners Matthew Smallwood | Tel: +44 20 7220 0500
Tel: +44 207 457 2005
| |
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