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Victorian Plumbing snaps up arch rival Victoria Plum in ‘milestone’ strategic move featured picture

Victorian Plumbing snaps up arch rival Victoria Plum in ‘milestone’ strategic move

Bathroom retailer Victorian Plumbing has acquired loss-making arch-rival Victoria Plum as the taps-to-toilets seller looks to accelerate its growth in a competitive yet sizeable total addressable market. Shares in Victorian Plumbing rose 5.6% to 90.2p on news of the deal, funded from the company's existing cash reserves and representing 'another exciting strategic milestone' for the online ba...
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