Quirky global lifestyle brand Ted Baker (TED) has revealed superb annual numbers and a positive outlook statement, but that's not enough for some investors as the shares fall 3.6% to £27.15 on a bout of profit taking.

The running Shares Play of the Week had previously enjoyed a significant share price rally since last summer.

Web chart - Ted - March 15

The Camden-headquartered clothing and accessories seller's full-year results, which you can spin through here, are better-than-forecast, with pre-tax profits surging 25.3% higher to £48.8 million. Significantly, they confirm Ted Baker is charging ahead on all fronts, growing across the retail, wholesale and licensing channels while investing in developing the brand globally.

Besides a strong showing in the UK, the fashion brand famed for its quality, focus on natty design and attention to often whimsical detail, reports growth in the North American apparel market, European expansion via department store concession openings and rising brand awareness in Asia.

Developing into one of retail's more innovative brands on social media, Ted Baker also flags e-commerce operations on a growth tear.

There's also a confident outlook statement to keep investors purring too, with the retail and wholesale businesses off to a good start this year and Ted 'encouraged by the positive reaction to our Spring/Summer collections.' Ted Baker is up more than 36% since we highlighted their attractions in October in Shares.

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Issue Date: 19 Mar 2015