18 April 2024
LBG Media plc
("LBG Media" or the "Company")
Director/PDMR Shareholding
LBG Media plc, the UK-based multi-brand, multi-channel digital youth publisher, announces that it has been notified that Alexander (Solly) Solomou, Chief Executive Officer, and Richard Jarvis, Chief Financial Officer have purchased 341,929 and 13,835 ordinary shares of £0.001 each ("Shares") at a price of 72.75 and 72.24 pence per Share respectively. Solly conducted the purchase of 136,771 Shares in his own name and 205,158 in the name of Solo Investments Holding Limited (formally LAD Investments Limited), a company of which Alexander Solomou is a director and the sole shareholder.
| Director | Position | Ordinary Shares held previously | % of total issued share capital held previously | Number of ordinary shares purchased | Resulting total number of Ordinary Shares held | Resulting % of issued share capital held |
| Alexander (Solly) Solomou | Chief Executive Officer | 86,677,9991 | 41.46% | 341,929 2 | 87,019,928 | 41.62% |
| Richard Jarvis | Chief Financial Officer | 20,037 | 0.01% | 13,835 | 33,872 | 0.01% |
1The interests of Alexander Solomou include 82,163,713 Shares held by Solo Investments Holding Limited (formally LAD Investments Limited), and 4,514,286 held in his own name.
2Following this purchase Alexander Solomou is interested in 87,019,928 Shares including 82,368,871 Shares held by Solo Investments Holding Limited, and 4,651,057 held in his own name.
The notification below, made in accordance with the requirements of the EU Market Abuse Regulation as it forms part of UK domestic law by virtue of the European Union (Withdrawal) Act 2018, provides further detail.
Notification of Dealing Form:
| 1 | Details of the person discharging managerial responsibilities / person closely associate | |||||||
| a)
| Name
| Alexander Solomou | ||||||
| 2
| Reason for the notification
| |||||||
| a)
| Position/status
| Chief Executive Officer | ||||||
| b)
| Initial notification /Amendment | Initial notification | ||||||
| 3
| Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
| |||||||
| a)
| Name
| LBG Media plc | ||||||
| b)
| LEI
| 213800MF1QX5EE3RAV98 | ||||||
| 4
| Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
| |||||||
| a)
| Description of the financial instrument, type of instrument
| Ordinary Shares of £0.001 each in the Company | ||||||
| Identification code | ISIN: GB00BKPH9R58 | |||||||
| | | |||||||
| b)
| Nature of the transaction
| Purchase of Shares
| ||||||
| c)
| Price(s) and volume(s) |
| ||||||
| d) | Aggregated Information
Volume
Price |
| ||||||
| e) | Date of transaction | 18 April 2024 | ||||||
| f) | Place of transaction | London Stock Exchange, AIM | ||||||
| 1 | Details of the person discharging managerial responsibilities / person closely associate | |||||
| a)
| Name
| Richard Jarvis | ||||
| 2
| Reason for the notification
| |||||
| a)
| Position/status
| Chief Financial Officer | ||||
| b)
| Initial notification /Amendment | Initial notification | ||||
| 3
| Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor
| |||||
| a)
| Name
| LBG Media plc | ||||
| b)
| LEI
| 213800MF1QX5EE3RAV98 | ||||
| 4
| Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted
| |||||
| a)
| Description of the financial instrument, type of instrument
| Ordinary Shares of £0.001 each in the Company | ||||
| Identification code | ISIN: GB00BKPH9R58 | |||||
| | | |||||
| b)
| Nature of the transaction
| Purchase of Shares
| ||||
| c)
| Price(s) and volume(s) |
| ||||
| d) | Aggregated Information
Volume
Price |
NA | ||||
| e) | Date of transaction | 18 April 2024 | ||||
| f) | Place of transaction | London Stock Exchange, AIM | ||||
For further information please contact:
| LBG Media plc Solly Solomou, Chief Executive Officer Richard Jarvis, Chief Financial Officer Mark Mochalski, Investor Relations Fiona O'Nolan, Investor Relations | Via Buchanan |
| Zeus (Nominated Adviser & Sole Broker) Dan Bate / Nick Cowles (Investment Banking) Benjamin Robertson (Equity Capital Markets) | Tel: +44 (0) 161 831 1512 |
| Peel Hunt LLP (Joint Broker) Neil Patel Paul Gillam Richard Chambers | Tel: +44 (0) 207 418 8990 |
| Media enquiries: Buchanan Richard Oldworth / Chris Lane / Toto Berger / Jack Devoy | Tel: +44 (0) 20 7466 5000 |
About LBG Media
LBG Media is a multi-brand, multi-channel digital youth publisher and is a leading disrupter in the digital media and social publishing sectors. The Group produces and distributes digital content across a range of mediums including video, editorial, image, audio, and experience (virtual and augmented reality). Since its inception in 2012, the Group has curated a diverse collection of specialist brands using social media platforms (primarily Facebook, Instagram, Snapchat, Twitter, YouTube and TikTok) and has built multiple websites to reach new audiences and drive engagement. Each brand is dedicated to a distinct popular interest point (e.g. sport, gaming etc.), which is designed to achieve broader engagement, increase relevance and ultimately build a loyal community of followers.
The Group operates two core routes to market: Direct revenue, which is principally generated from the provision of content marketing services to corporates, brand owners, marketing agencies and other entities such as government bodies and where the relationship with the client is held directly by LBG Media; and Indirect revenue, which is generated via a third-party, such as a social media platform or via a programmatic advertising exchange / online marketplace, which holds the relationship with the brand owner or agency.
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